From the Founder

What a switch, one would agree. From a settled banking career of 21+years, to a successful fashion business owner is quite a decision to make.

Like many of you, our loyal customers, I felt guilty of not having enough time with my family even to go shopping for simple necessities while in my banking job. When my daughter was born, I first introduced myself to a child's needs in terms of comfortable clothing and all other things which a new born can't ask for.

When she was born, I forgot the existence of my individual self and was lost in motherhood. We are a well settled happy family with a single, loved and pampered daughter...

Better late, than never! Ufff...21+years to realize this! That made me take the big-big decision of quitting my job to be with my daughter but at the same time the thought of 'No job-No money' was haunting my days. Self respect is everything!

It was time for me to rise and shine!

My love for fashion with comfort always helped me increase my knowledge around comfortable clothing and I decided to turn my passion combined with knowledge to curate finest products in women's wear and kids wear from diverse sources and added to our offline store. Big decision again!! Thanks to the warm and overwhelming response to our offline store in Pune in a short time, we took a step further to bring to you, your most convenient shopping experience online as well!

Joined my mentor Harvi Shah and started my own website to bring forth an online galore.

Women, today, are capable of doing everything in the limited time and resources given to them, yet, at the end of the day, they feel they couldn't do enough, or couldn't do the best. Empressify identifies with the unwavering passion with which she toils and encourages her to embrace her younique self with the "perfection in the imperfections she has. One who often forgets she is also human and is worth it!!

Thank you for the continuing love and for joining the movement.

Kids wear-casual and festive, Women's wear-Casual and festive

Choose You, Choose Empressify!

Note of caution - : If you find any imperfections on our website...remember, we are all imperfectly perfect!! :) our products, however, are an exception!! ;)

Founder

Diana Barboza